Skip to content
E-commerce

E-commerce

Most of the money sits between add to cart and the second order.

We build stores on Shopify, Shopify Plus and headless stacks, then keep working on merchandising, checkout, subscriptions and retention after launch. Replatforming, marketplaces and social commerce sit with the same team, so nobody is arguing about whose number the revenue belongs to.

A store has 3 levers: traffic, conversion and repeat purchase. We work all 3 from the start, because a good-looking theme converting at 1.3% is an expensive brochure.
Shopify Plus is the right answer for most brands. Headless earns its cost when you run several regions or storefronts, publish a lot of content, or need app-like interaction on the product page. It also adds a front-end team to your running costs, which is the part the pitch decks leave out.

What you get

Deliverables, specifically.

8 things you can point at. Scope is agreed in writing before the first invoice.

  • Shopify and Shopify Plus builds: custom theme, checkout extensibility, B2B catalogues and customer-specific pricing
  • Replatforming from Magento, WooCommerce or BigCommerce with the catalogue, the reviews and the rankings carried across
  • Headless storefronts on Hydrogen or Next.js against the Storefront API, where the traffic justifies the second team
  • Subscriptions, bundles, loyalty and post-purchase offers, configured against your margin rather than an app default
  • Marketplace and social commerce set-up on Amazon, Walmart, TikTok Shop and Instagram Shopping, from one product feed
  • Feeds and PIM, plus ERP, 3PL and helpdesk integrations, so stock and order status are true in one place
  • Site search and merchandising rules, tuned against what people actually type into your search box
  • A retention stack in Klaviyo or Attentive, and a conversion programme covering product page, cart and checkout

How it runs

3 steps. Then it compounds.

Our method, narrowed to this service. Every step ends with a document, a build or a number you can check.

  1. 01

    Audit and blueprint

    The catalogue and data model, an integrations map, the theme-or-headless decision with its reasoning, and a migration plan with every URL accounted for.

  2. 02

    Build and migrate

    Theme or headless build, apps and integrations, data migration, then QA on real orders and real refunds before anyone touches DNS.

  3. 03

    Launch and scale

    A go-live runbook, conversion and retention flows live inside 30 days, marketplace rollout, and a quarterly roadmap ordered by expected revenue.

Questions

Asked often.

  • Plus for roughly 9 brands in 10. Headless is worth it when you run several regions or storefronts, publish heavily, or need app-like interaction on the product page. If the honest answer is that your theme is not the problem, we will say that instead and spend the budget on checkout and retention.

Start with stores.

30 minutes, no deck. We'll tell you what we'd fix first, and whether it needs us.