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Social Media Marketing

Social Media Marketing

Nobody follows a content calendar.
Start a projectHow we measure it

Organic social strategy, short-form video, platform-native creative and staffed community management for Instagram, TikTok, LinkedIn, YouTube and X. We set the production cadence and the reply cadence, then report saves, shares, inbound messages and assisted revenue rather than follower counts.

People follow a point of view, usually with a face attached to it. We find yours in the audit, film it on a monthly shoot day, cut it for each platform, and answer the comments before lunch.
Short-form video earns roughly 2.5 times the engagement of anything else in the feed, so the retainer is built around production rather than posting. Formats that work get repeated until they stop working. The ones that fail stay in the log with a note on why.

What you get

Deliverables, specifically.

8 things you can point at. Scope is agreed in writing before the first invoice.

  • Channel strategy, a voice guide for social, content pillars, and a monthly calendar you approve in one pass
  • Short-form video: scripting, a monthly shoot day, editing, captions and thumbnails
  • Platform-native creative: carousels, stories, static design and reactive posts
  • Community management Monday to Friday, with an escalation playbook and a route into your support desk
  • Founder and executive programmes on LinkedIn, drafted by us and approved by you
  • Social listening, a weekly trend brief, and a standing slot for reactive content
  • Social commerce setup for TikTok Shop and Instagram Shopping, including catalogue hygiene
  • Monthly reporting on saves, shares, inbound messages and assisted revenue, with the raw exports attached

How it runs

3 steps. Then it compounds.

Our method, narrowed to this service. Every step ends with a document, a build or a number you can check.

  1. 01

    Audit and playbook

    A channel audit, a competitor benchmark with numbers, a voice guide, content pillars, and the targets we agree to be graded on.

  2. 02

    Produce and publish

    Monthly shoot day, batch editing, calendar approval in one round, and daily community management inside agreed response times.

  3. 03

    Learn and amplify

    Weekly format reviews, more of whatever worked, and paid budget put behind the posts that already earned their reach.

Questions

Asked often.

  • Usually 12 to 20 posts per platform each month, of which 8 to 12 are video. Volume is the easy part. Fit with the platform is what moves the numbers, and finding it takes about a quarter.

Goes well with

Related services.

Also in Grow: SEO & GEO · Paid ads · Creators · Growth pod · Fractional CMO

Start with social.

30 minutes, no deck. We'll tell you what we'd fix first, and whether it needs us.
or write to contact@bizzarmarketing.com